Volkswagen:
The Accountant
The VW Atlas Cross Sport proves you can flaunt it without blowing the budget. To launch, we built a story around a frazzled celebrity accountant– Paul Giamatti – tasked with reining in an over-the-top over spending celeb – Kieran Culkin.
The work took off: Reddit begged for a full length TV series. Maggie Haberman had dreams about it, and Vulture had a field day .
🔗 Creativity 🔗 FastCo 🔗 AdWeek 🔗 AdAge 🔗 Muse 🔗 The Drum 🔗 Reddit
